Top 4 Social Media Trends You Should Watch in 2015

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Attention will shift to digital and mobile devices to become the desired platform to access social media. Thus, it will be critical for businesses to create mobile-optimized platforms and use social media to connect with consumers. Social media platforms will take a new approach when it comes to organic or ‘free’ marketing, as the following trends emerge in 2015.
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[Infographic] Social Media Marketing Trends for the 2014 Holiday Seasons

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With the 2014 Holiday season almost here, Offerpop (a popular marketing platform that allows brands to create consumer engagement products) has released some interesting research. Below, you will find the full infographic, but here are some key takeaways.
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