As Hispanic homeownership rates continue to increase, opportunities for brands to connect with them are also on the rise

NAHREP_Cover_Report

While overall homeownership rates in the U.S. dropped for the 12th consecutive year and are at their lowest levels in almost 50 years, Hispanics have broken from this trend due to their high workforce participation and their fervent desire to own a home.
Continue reading

Why Copa America Centenario and EURO 2016 are Huge Marketing Opportunities

Copa América Centenario and Euro 2016

Summer of Soccer will make for an unforgettable summer for soccer fans. But for marketers, Copa America Centenario and UEFA EURO 2016 will create endless opportunities for engagement through TV, social and grassroots efforts along with an around the clock conversation about soccer.
Continue reading

Soccer Talks Wins Big for Soccer & Marketing Community

ACM_Soccer_Marketing_EB

This past Wednesday night, AC&M hosted our very first networking event focused on connecting people in Charlotte with the world of soccer and marketing. This event was not only a great showcase of soccer, but it was also a testament to the diverse talents at AC&M. The idea, execution, and design were all products of collaboration within our AC&M team.
Continue reading